Guest Post: The media and disasters
A guest post from Tammi Jonas takes a look at the performance of the media in the wake of the Christchurch earthquake:
Coverage of the devastating earthquake in New Zealand this week compelled ABC The Drum’s Jonathan Green to write a post titled “The media is not there to help. It does not feel your pain“. In it, he clearly outlines his horror at what this morning on Radio National he referred to as ‘institutionalised voyeurism’.
Green’s key message is that:
The relationship between media and victims is so often plainly exploitative.
Green argues against the heartless, unnecessary and repeated airing of images of victims and their families captured in the most acute moments of despair and pain. He does not suggest there is no place for responsible reporting, except to point out that often accurate information can be obtained through official channels rather than commercially driven competitive media outlets. His emphasis is on having a bit of humanity and respecting the rights and privacy of victims.
The best things I’ve read in support of Green’s argument are Jonathan Powle’s piece Stories:
“But the word – “story”- has lost its meaning. The actual story just an excuse for the images and their predictable effect. Just like porn, really, which a lot of this voyeuristic coverage is starting to resemble quite closely.”
And Mr Denmore’s incisive critique, “That’s Entertainment?“:
“Victims, positioned as extras in a moveable backdrop for the flown-in presenters’ monstrous egos, are both insulted and patronised with vapid questions about how they are feeling. It is proforma television that drains the most profound and human events of meaning and exploits tragedy for cheap rating points.”
Rather predictably, and somewhat tediously, the media came out to defend their profession.
The only reasonable point I’ve seen was Lyndal Curtis’ about the value of radio to help victims who are cut off or ignorant of official sources obtain timely and important information. The problem with her example is that it’s a furphy.
Green isn’t calling for an end to responsible reporting of natural disasters. And it’s amusing that she had to use a completely non-visual medium to illustrate the value of reporting in these cases, as those with cameras just can’t seem to resist the money shot, though I doubt they’d print it if it was their own mother.
Something not enough people are talking about is why the debate has arisen over images of the injured and dead in New Zealand, when there have been far more examples of such horrific images involving Egyptians and Libyans recently, and plenty of other non-white victims for many decades. To be fair, there was an outcry at the voyeuristic filming at the funerals of the asylum seekers killed in the Christmas Island tragedy, but unfortunately, all too often we seem to accept the disrespectful, invasive lens in the face of a dying ‘brown person’ in the Middle East or elsewhere.
According to Curtis, there’s a reason Australians should have a heightened interest in coverage of New Zealand:
“Proximity counts. It’s why we grieve more deeply when there’s a death in our own family than the death in the family of an old acquaintance. We connect more with people we know. And I think Australians know New Zealanders well.”
I think it’s disingenuous in the extreme to suggest ‘Australians know New Zealanders well’ because of proximity. She may as well simply say it’s because of race, not proximity, as I can’t imagine a similar comment in MSM about Indonesians, who are just as proximate (actually, closer).
Curtis then makes a rather bewildering argument in which the media, while guided by commercial concerns, will do some bad things sometimes, while trying not to lose money:
“Yes, the media is a business. Yes, most media organisations have to turn a quid. They often use their best known news presenters to present their coverage and will fly them to the scene. Sometimes journalists push too hard to get the story or the interview first. Sometimes we promote our coverage in ways that are lacking in taste to showcase what we do.
But most major media organisations throw substantial resources at the coverage of disasters at a moment’s notice. There’s no cost benefit analysis, and sometimes resources are cut afterwards because of the unplanned spending. While there are always commercial considerations, I think we also do it because we think it is important.”
Curtis and David Penberthy from The Punch also pepper their defence of the media with blatant appeals for sympathy for the journalists who are exposed to the aftermath of disasters such as the Christchurch earthquake:
Curtis:
“Many of us have experienced death in our families. Some of us have experienced tragedies. We all have families, and friends, and many of us are parents. I know journalists who have been deeply affected by the stories of disaster and horror they have covered. They empathised with the people they were reporting on. How could they not?”
Penberthy:
“I know many people who continue to work in the media, particularly photographic editors, who spend much of their time trying to mentally erase the raw images they have seen on the wires which would never be deemed suitable for publication by any media in this country.
That’s not an attempt to elicit pity. Nor is it an attempt to suggest that the demands of covering a horrific event are even remotely comparable to the reality of actually being in one.”
Sorry, David, but yes it is an attempt to elicit sympathy, and once again, it’s a furphy. Nobody would deny that reporting on disaster scenes must be horribly traumatic. But it has absolutely nothing to do with whether those journos choose to photograph victims at their lowest moments. Nor does it tell us anything about the editorial decisions made to run the images, often repeatedly.
The most telling statements from defensive journalists are of the parochial sort you expect from zealous patriots – ‘if you don’t like it, you can leave.’
Penberthy:
“Any journalist who doesn’t have a sense of empathy should not be in the business. At the same time, it’s hard to see why any journalist with Green’s jaundiced view of the media would choose to remain gainfully employed there.”
Curtis:
“Jonathan, if you don’t like the way any of us tell the story, don’t watch or listen or read. No-one is making you. Pick up a book, go out to dinner. Just think again before you completely dismiss the media’s role in disasters. We’re not perfect, but we can help.”
Yeah, Jonathan. Why don’t you leave it to these guys. They seem to have it all covered.
Tammi Jonas is currently undertaking a PhD in Cultural Studies at the University of Melbourne, and is Policy and Research Advisor for the Council of Australian Postgraduate Associations (CAPA). She blogs at Tammi Tasting Terroir and is @tammois on the twitterz.








Jesus wept. At least the Strawman is alive and well in media circles as well.
What an incredible circle jerk much of the media is. Twitter has illustrated this vividly for me, the Defence of Massola, #twitdef, etc… It’s the gate keepers getting uppity at the new digital upstarts, taking power away.
Nice article Tam.
Unfortuneately sensationalism sells….today’s media is disgraceful in its coverage of a whole range of issues, but who is really to blame — the journos, the media bosses or the punters who buy & watch it and then clamour for more and more lurid images and details of other peoples’ personal lives ?
I reckon its a case of we get the media we ask for.
Eye on the TV,
’cause tragedy thrills me,
whatever flavour it happens to be….
(“Vicarious” by “Tool”)
Seen whilst channel-hopping for news of the ‘quake:
David Koch interviewing a rescue worker :
Koch: “Look, you’re human, right…”
Rescue Worker ” Yes.”
Me: *click*
It’s extremely uncommon for us to have any of the commercial networks on in our house…it’s so completely unwatchable..it’s not even the ads…the moronic level that so many of the shows are aimed at feels genuinely insulting…
But a couple of days ago we turned to 7 and 9 to see the coverage of the Christchurch tragedy…and frankly, both my wife and I felt ill at the incessant repetition of people stricken with grief and pain. It seems to have not crossed the minds of these ‘journalists’
that these people, all of them, are in deep shock…we felt dirty and turned it off.
I’d rather read about it or watch some slightly lest sensationalistic coverage elswhere
Couldn’t agree more. Exploitative, cynical media porn masquerading as news. And wait a couple of weeks for the promos showing “who was there first etc..”.
I turn this stuff off, it adds nothing to the coverage and simply tries to wring every emotional drop out of the hardest hit, and is done under the guise of “we’re here to help”. Disgraceful.
In the days after Black Saturday while I was staying in a neighbour’s house that survived inside the burnt area, we were approached by a journalist from the Australian for an interview.
All I remember at the time was being in such grief and shock, I think I was crying through most of our interview.
Looking back at what he put down the following day in the paper, I’m surprised that it seems very compassionate and I’m sure Steve (from the Oz) found the job in those days after the fire very challenging.
We felt at the time that our area would be ignored in the aftermath considering the larger populations in Kinglake and Marysville, so even though I was hurt and confused I felt I would be helping the community by talking to the press.
The next day though, after we had confirmed the deaths of our closest friends, they turned up again, at 8 am, with a photographer and wanted more. Unable to cope at that point I stayed in bed and let my friend talk to them. They didn’t seem to want to leave and I grew increasingly angry at the intrusion. They wanted us to take them into the valley, which was blocked by police, when they shouldn’t have even been in the area at that stage.
Needless to say I lost it a bit and ended up yelling at them and the police on the corner. I don’t feel great about that and I have since apologised to the cop.
I don’t know how I feel about the press intruding at that time. It seemed necessary to a point but at one stage I definitely felt they crossed the line.
Interestingly, the press seemed to get fewer restrictions on where they could go than we the residents did at that time, this was the way the cops handled it.
Here is the article if you wish to have a read.
http://www.theaustralian.com.au/news/town-loses-more-than-one-in-10/story-e6frg6of-1111118804408
Agreed, and what’s even more disturbing is they don’t even bother to feign modesty as they help themselves whilst they ‘help others’…
Great post
I used to work in the commercial side of a newspaper in the UK. The week Michael Jackson died we saw the sales and the online page views and straight away it was decided we’d throw together a 24-page special liftout for the Saturday edition. We even booked some TV spots to promote it. I can’t remember if it was an editorial or a commercial Dept decision – and it honestly doesn’t matter.
It never ceases to amaze me – the capacity of journalists to misunderstand the business they are in and their role within it. It doesn’t matter if news coverage is sometimes helpful in a disaster. Or if individual journalists are sometimes affected by what they cover. Or if individual editors elect not to run sensational items out of sensitivity. Or if the media does provide the first record of historic events. Irrelevant.
That any of the above happens is incidental. Truth is the institutional function of media is to reach consumers and generate revenues. It blows me away to hear people like Penberthy and Curtis mention as an aside “… yes, there are commercial factors …” as if that’s a minor consideration. I mean … seriously? I understand that individual journalists might not experience commercial aspects as a major part of day to day – that’s why media organisations have commercial and operational teams who outnumber journos by about 10 to 1. But to not be able to stand back and realise that the entire coverage push, and everything else they do, is driven by trying to capture an audience is bizarre. I mean, if audiences switched off in droves do you think Ch7 would keep Kochie out there because they feel it’s “important” that he be there?!?! Of course not, they’d reallocate their resources and investment elsewhere and let someone less valuable cover it.
And that’s the point I take from Jonathan Green’s piece. Yes, individual journalists may well empathise and ‘feel your pain’. Some may act like tacky halfwits (Kochie). Some may act like arch, detached observers (*cough* J Green *cough*). But at an institution level the media does not care.
Thanks for all the comments.
@Craigy – that’s a very sad story, and I cannot imagine what it must have felt like on that second day in particular. I agree with you that it’s a tough balance between getting stories out (and not, as they say, ‘sanitising’ tough issues) and respecting the privacy and dignity of victims. But I’m pretty sure your story from the second day is a clear breach of such respect, and personally I don’t think you should feel guilty for being angry.
@jonathonoake – thanks for your pragmatic insight.
It is both bizarre and somewhat embarrassing to watch people in the business of making money try to pretend they’re there for altruistic reasons. Well said.
The only time Their ABC has been tolerable during the Christchurch disaster is when they’ve crossed for coverage from the New Zealand public broadcaster.
When it’s been the ABC’s own coverage, it has been as shallow or worse than the Australian commercial networks.
Questions should be asked of ABC Board and Management why the standard of journalism has degenerated into the unprofessional, tabloid and partisan during the past two years or so.
I agree with Cuppa – the best coverage I have seen of the quake has been from TVNZ – comprehensive, exploring both personal tales and the wider causes and implications of the quake and with frequent information on who to contact about missing persons and what organisation were accepting donations for relief efforts. It is a pity that the ABC did not broadcast more of their coverage, as it has been overall better and much more comprehensive than their own.
“If it bleeds, it leads”, “Anyone here been raped & speaks English?”, “How devastated are you by the death of..?”, not really much different to the joke headlines such as “Fog in Channel, Europe cut off”, or “Comet to strike Earth, implications for Israel”.
What exactly do stand-ups do to further understanding? Why does a story about interest rates, up, down or sideways, need a shot of the Reserve bank in martin Place or a note counting machine doing its thang?
Marshall McLuhan, come back from the dead, all is forgiven.
This issue actually causes me some inner turmoil, there is a line I am just not sure where it is. I love photography and photo journalism (the good ones) are full of capturing tragedy be it personal or profound. Look at any of the Magnum images, Robert Capa’s images of the Spanish civil war.
There is a line, I know it has been cross when i see it, usually when the host (ie studio host) is normally standing in front of the tragedy filling air time continuously. I am just not sure when it was crossed
Roger Waters released an album in 1992, Amused to Death, on a similar theme. The focus is more on consumption than production, although the offending medium (television) features prominently throughout. This is a point often made but not covered in the guest post here, which might just as well have been titled “Guest Post: The media, the consumer, and disasters”.
Anyway, back to Roger. One of my favourite songs on the album is “Watching TV” which tells the story of the death of a young woman in Tiananmen Square after the dinosaurs running China at the time decided to restore order. The last few lines of the lyric I think sum it up very nicely for those of us who saw it from afar:
Good post, thanks for that.
I agree with Eponymous about the establishment getting antsy about so-called new media. Yet for me, twitter, blogs and youtube have been far more informative and insightful on current affairs, esp international events.
Thanks for the post Tammi.
Last Tuesday, I watched coverage of Christchurch in the waiting area of a veterans psych unit. There I witnessed first hand, the heavy hand media can play in retraumatisation. With current saturation levels, I feel for any involved in trauma past or present.
Don’t get me started on rubberneckers.
I agree with Post hoc. there is a place for reporting that shows unsettling scenes and there is a point where it becomes less about the humanity and more about the porn and active denial of that humanity. A good indicator of that point is when people start asking victims how they felt about something.
By the time Kock gets involved though it is way past both those things into some new horrible territory all of its own.
I can’t help but think that modern media have made things so much worse for the average person. They over dramatise the undramatic, and when the dramatic does occur like the Christchurch earthquake or 911, watch out. They rub your face in it. Very sad for all involved.
On a happier note, I did note that on Google Earth somebody is using modern IT very nicely. They’ve posted links on the Christchurch image getting word out about water deliveries, and other essential services.
Though I don’t mind the article, you really fell off the deep end there saying that we care about kiwis because they’re white (which you tried to infer but couldn’t quite bring yourself to say). It’s actually not controversial to say that most aussies consider kiwis our closest neighbours in a philosophical sense. We do care more about kiwis than any other nation, it’s got absolutely nothing to do with race or racism. Maybe this is something that you as an american originally don’t understand?
(Oh, hi tammi! Wil here!)
@Posthoc & @brendan I think most of us struggle with the question of balance in reporting – it’s true that we would complain if the news was ‘sanitised’ in the way it has been in Iraq. But as many have already said, the line is crossed when victims are aggressively pursued for their ‘stories’, whether with photography or through questioning. I propose that those there to report should stop and ask *themselves* before asking ‘how do you feel’, ‘how is my intrusion going to make this person feel?’
@wilful (sorry, Wil who?) Not sure where to even begin to answer you given the dismissal of my argument on the basis that I’m an American migrant to Oz? Really?
“It’s actually not controversial to say that most aussies consider kiwis our closest neighbours in a philosophical sense. We do care more about kiwis than any other nation, it’s got absolutely nothing to do with race or racism.”
Have you got any data on this? I’m not sure ‘most aussies’ would agree, but even if they/we did, perhaps we should interrogate the ‘philosophical sense’ from which the sentiment arises? I’m not in the business of accepting unexamined assumptions about national sentiments, which are usually performing a particular sort of social cohesion that are by their very nature exclusionary of those who don’t agree. In this case, it’s worth asking why Australians would have such attachments to Kiwis, and to ignore race would be absurd. And I’m certainly not opposed to people’s attachment, by the way, I’m simply suggesting it’s telling that we (in this case, white Australians) don’t typically respond as emotionally to the endless barrage of images of injured, devastated, dead and dying non-whites on our screens.
Oh come off it, you’re not seriously saying that Aussies don’t have a special affinity to kiwis? What world do you live in? This is just silly as a defence. It was entirely natural that a very strong interest would be shown by Australians in New Zealand’s affairs, far more so than other white countries such as the US or the UK. Trying to suggest there was racism in it was bullshit.
Have you heard of ANZAC? Or checked our constitution? Do you know how many kiwis live in Australia? You even said Indonesia was closer to Aus, which is wrong. It’s 2153 km from Sydney to Auckland, 5507 km Sydney to Jakarta.
I don’t want to be too critical, I too am appalled by the coverage, but that one point really let you down.
I raised your immigrant status not to dismiss but to explain, it is obviously something that you missed growing up.
As a kiwi I was glued to ABCNews24 for several nights, in tears some of the time. I’ve no comment to make about the commercial channels, as I don’t watch them, but I found, in general, the ABC coverage was good. But it wasn’t as good as the local coverage relayed through ABCNews24, which I really appreciated.
As for the Aussie/NZ thing, I think that Aussies do relate closely to New Zealand. There are so many kiwis here. In my office of 20 people we have two kiwis, one woman whose parents are both kiwis and one whose partner is a kiwi. Several of the others have holidayed in NZ more than once. Lots of Aussies have close friends and family in NZ. There are ties, and for some people they are close. But I take your point that it is bad that the media displays distressed people from anywhere – we should be equal opportunity empathisers, not voyeurs.
And Wilful @22, Indonesia is much closer to the North coast of Aus than NZ is to the East coast of Aus, I think you’ll find. Sydney isn’t Australia.
Sydney isn’t Australia.
Well der. Melbourne is.
I’m simply suggesting it’s telling that we don’t typically respond as emotionally to the endless barrage of images of injured, devastated, dead and dying non-whites on our screens.
admissions essay
There are all sorts of racism, Wilful. Not all of it involves direct abuse of others on the basis of ethnicity.
I’m simply suggesting it’s telling that we don’t typically respond as emotionally to the endless barrage of images of injured, devastated, dead and dying non-whites on our screens.
resume writing service
The main think is about a slow moving snow storm came through our area and the snow didn’t let up all day and well into the night!
flat screen tvs