Trevor Cook on public relations, social media and politics

Wow; Howard will be buying fair trade coffee next

November 11, 2007 – 6:32 pm, by Trevor Cook

Labor set to take on John Howard in campaign shift | NEWS.com.au.

Mr Howard announced a new spending measure on YouTube this morning – promising $500,000 to help orangutans in Indonesia.

Is there no stunt too silly for this desperate PM.

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