Trevor Cook on public relations, social media and politics

Monthly Archives: February 2009

Paul Krugman: The Global Economy

February 28, 2009 – 4:59 pm
By Trevor Cook | Posted in Business & economics | Tagged , , | Comments (0)

Managing the back-channel at your presentation

February 28, 2009 – 4:33 pm

Tamar Weinberg: “People used to whisper to each other or pass hand-scribbled notes during presentations. Now these notes are going digital on Twitter or via conference-provided chat rooms.
Up until now, this back-channel has been mainly confined to the Internet industry and technology conferences. However, a survey of leadership conferences from Weber Shandwick shows that there [...]

By Trevor Cook | Posted in Social Media | Tagged , , | Comments (0)

Jeff Jarvis: “What would Google do?”

February 28, 2009 – 4:24 pm

Jeff Jarvis, one of the world’s most popular bloggers on web 2.0, social media, digital media, in his new book says we should learn how to operate in the new world by looking at what Google does.

By Trevor Cook | Posted in Business & economics, Social Media | Tagged , , , | Comments (0)

Podcasts may be better than lectures: US study

February 27, 2009 – 8:00 am

From ars technica: “Listening to podcasted versions of university lectures seems to be better for students than simply going to class, according to new research by State University of New York (SUNY) Fredonia psychologist Dani McKinney. Her study, titled “iTunes University and the classroom: Can podcasts replace Professors?” suggests that students who download the podcast [...]

By Trevor Cook | Posted in Social Media, education | Tagged , , , | Comments (0)

Twitter error page (includes cute animal!)

February 27, 2009 – 12:39 am

From Andy Beal.

By Trevor Cook | Posted in Social Media | Tagged , | Comments (0)

PR consultants to feel recession pain: US study

February 26, 2009 – 11:51 pm

According to an USC Annenberg School of Communication study released today 
Of the 58% of responding organizations who reported working with one or more outside agencies, 69% indicated that they have already reduced, or plan to reduce, the fees paid to those agencies. Those that have already reduced agency compensation have done so by an [...]

By Trevor Cook | Posted in Public Relations | Tagged , , | Comments (0)

Status updating catching on: US study

February 26, 2009 – 5:53 pm

The Pew Internet for the American Life Project has a new study that finds that 11% of Americans share or read status updates via a micro-blogging social network service such as Twitter, Facebook or Yammer.

By Trevor Cook | Posted in Social Media | Tagged | Comments (0)

Carr plumps for panic

February 26, 2009 – 5:34 pm

“I wouldn’t say anyone’s job is safe,” Senator Carr told radio 3AW.
Talk about pouring petrol on the flames. What a dope.
Kim Carr is the minister for industry policies. For newbies, that’s where you give buckets of taxpayer money to uncompetitive businesses which they take and then close up when it suits them anyway. Winners don’t [...]

By Trevor Cook | Posted in Business & economics, Federal politics, Media | Tagged , , | Comments (0)

“Helplessness” expert helps Canberra public servants

February 26, 2009 – 8:21 am

I love Senate estimates, Lionel Murphy’s great gift to Australian democracy. Long hours of tedium relieved by the occasional exposure of bureaucratic management folly, of which there is much. So I experienced feelings of joy, delight and unbridled enthusiasm when I saw the vision of some senior bureaucrats explaining why they had spent a million [...]

By Trevor Cook | Posted in Politics, Workplace issues | Tagged , , , , | Comments (0)

Four score and twenty tweets ago

February 25, 2009 – 11:58 pm

When the President of the USA is speaking, or anyone else, should you listen and try to focus on what they are saying or is it OK to give the world an update on who you are sitting next to? Dana Millbank of the Washington Post rips into the blackberry / twitter crazy lawmakers:
Some members [...]

By Trevor Cook | Posted in Social Media | Tagged | Comments (0)