Trevor Cook on public relations, social media and politics

Tag Archives: back-channels

Managing the back-channel at your presentation

Tamar Weinberg: “People used to whisper to each other or pass hand-scribbled notes during presentations. Now these notes are going digital on Twitter or via conference-provided chat rooms.
Up until now, this back-channel has been mainly confined to the Internet industry and technology conferences. However, a survey of leadership conferences from Weber Shandwick shows that there [...]