Newspapers have been declining in prominence and relevance for decades, well before the Internet and bloggers came along. Many newspaper titles have disappeared altogether, or have been merged, in response to the growth of radio and television. The emergence of the Internet simply reduces the market for newspapers even further. Newspapers will not disappear altogether, [...]
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Twitter FAIL
All the rage last year, microblogging (and Twitter in particular) look headed to the dustbin of history after just a couple of years on the scene. Twitter is, of course, beset by some high profile hacking and phishing issues at the moment (see Slashdot as well) but there is also a broader questioning of its [...]
READ MOREBlogging is far more important than journalism
Journalists have a tendency to assume that bloggers want to be journalists, despite the fact that few bloggers make such a claim. The assumption is that journalism is serious stuff (‘first draft of history’, ‘critical for democracy’, ‘speaking truth to power’ you know the spiel) and blogging is not. Of course, this assumption always measures [...]
READ MOREKmart scores with blog giveaways
Competitions are a great staple of traditional media and marketing (they are cheap & ‘free stuff’ is always a winner) now they are being used with some great success in the blogosphere: A sponsored social networking campaign enlisting the help of six well-known bloggers is yielding big buzz for Kmart and encouraging consumers to give [...]
READ MORECorporate social media scores low on trust: study
New York PR guy and blogger, Peter Himler has a nice round-up of the reaction to this Forrester ‘trust’ research and particularly the finding that: Company blogs earned a paltry 16% ranking of “information sources they trusted the most.” By contrast, “Email from people you know” ranked highest with 77%, followed by “Consumer product ratings/reviews” with [...]
READ MOREWhat will the world look like after the media is gone?
Bloggers love to speculate about the death of the media and the death of journalism. They’ve been doing it for years. Big-time bloggers, Jeff Jarvis and Dave Winer, are at it again. A new round of speculation, this time trying to envisage what our world would like if the media did actually die. Dave Winer, [...]
READ MOREThe world is no longer safe for political junketeers
This is a sensational story. I can’t wait to see some Australian bar staff doing this. Now, what if, the bar guy at Iguana’s had been a blogger? There’s a lot of buzz here in the Belgian blogosphere and mainstream media about an incident involving a New York-based blogger, who was fired from her job [...]
READ MOREThe future of personal blogs
Most blogs fail. No surprise there most things fail. Blogs fail in two important ways: their owners give up, just can’t be bothered their owners get despondent because their blog doesn’t propel them into fame and fortune Blogs succeed because they have heaps of content that appeals to lots of people (a strategy that is [...]
READ MOREWe’re all ‘experts’ online
Perhaps, we need a government agency to vet these claims and prosecute a few for false and misleading advertising: While looking at bios on Twitter and on several blogs, I’ve noticed one common theme: everyone is an expert. (link)
READ MOREFinancial planners use social media to recruit young people
I think we will see more of this stuff; it’s a fun and pretty cheap way of promoting careers to young people. From the FPA release: The Financial Planning Association (FPA) today announced that Kane Piper is the winner of the student BLOG STAR competition with the wonderful job of promoting financial planning as a career of choice. Kane [...]
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