Trevor Cook on public relations, social media and politics

Tag Archives: Guardian

“Share all you know” – database journalism

March 31, 2009 – 9:23 am

At the Good Ideas Salon in London, Simon Waldman, head of digital at the Guardian, discussed the future of journalism and how the Guardian is adapting to a rapidly changing industry. In his talk, Simon presents ways the Guardian has transformed with the upheaval of old media models, choosing to embrace new approaches to storytelling, [...]

By Trevor Cook | Posted in Media | Also tagged | Comments (0)

Should public broadcasters give their content away?

December 14, 2008 – 11:06 am

We are only at the start of the coming media revolution. As we get further along the road, the assumption-challenging questions become more fundamental. 
At the moment, the ABC and SBS, like all other media properties, generate content and distribute it themselves. With things like Unleashed, they are taking baby steps towards letting the public generate [...]

By Trevor Cook | Posted in Media, Social Media | Also tagged , , , | Comments (0)