Trevor Cook on public relations, social media and politics

Tag Archives: Matthew Johns

Four Corners betrays source, starts witch hunt

May 20, 2009 – 5:46 am

What on earth did the ABC program hope to gain from this announcement:
THE ABC television program Four Corners revealed last night that a former Cronulla teammate was the source of a story about a group-sex incident involving players in 2002.
The program took the extraordinary step of releasing a statement about its source, which said: “Two months ago, [...]

By Trevor Cook | Posted in Media | Also tagged , , | Comments (0)

Is group sex the same as sex with your mates?

May 14, 2009 – 3:26 pm

Earlier this week I pointed to some fairly obvious homoerotic aspects of the enthusiasm of certain high profile rugby league players for group sex. Today, Annabel Crabb has written a brilliantly funny piece along the same lines. She’s good, she didn’t miss. You must read it!

By Trevor Cook | Posted in Social issues, sport | Comments (0)

What Matthew Johns should do

May 13, 2009 – 8:41 am

Johns’ reputation is a key part of his future earning capacity. At the moment his reputation is sinking faster than the Irish economy. Sydney talkback callers are ignoring the Budget to keep talking about Johns. Even his well-meaning supporters are doing him damage with arguments like: ’sure group sex is disgusting but …’. Instead of [...]

By Trevor Cook | Posted in Public Relations | Also tagged | Comments (5)