Trevor Cook on public relations, social media and politics

Tag Archives: productivity

Productivity 2.0: is it possible to work smarter?

Productivity 2.0 sounds a lot like the old ‘work smarter’ idea with its proposals to do less but do it better. The problem is convincing people (employers, managers, consumers) that it will work in a world that values output over outcomes (our PM is a victim of this notion). People put quantity above quality when [...]