The excellent LabourStart site has announced its venture into the world of social networking with a new venture called UnionBook: We know that UnionBook will never be as big as the giant commercial networks like Facebook, but once we have several thousand trade unionists using it, I’m confident that it will become a powerful tool [...]
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The prospects for social networking (a personal view)
Much of the online buzz this year has been focused on Twitter (founded 2006), and to a lesser extent friendfeed (launched October 2007), just as last year it was facebook (founded february 2004), and before that linkedin (2003), myspace (2003) etc. These are just the tip of the iceberg there are dozens of other social [...]
READ MOREWhose content is it anyway?
The media prides itself on generating much of the content that bloggers, tweeters, facebookers etc thrive on. A journalist friend recently rebuked me: I think there’s always a big danger of becoming so obsessed with ‘platforms’ that you forget about the content. And in my experience, at least 50 percent of social media involves commenting [...]
READ MORESession notes: Online social networking and business collaboration conference
This conference is being held yesterday and today in Sydney with many of the hardy little band of Australian web 2.0 promoters on the panels. You can follow it on twitter at #osnbc or spy and read Ross Dawson’s handy session notes.
READ MOREObama’s ‘networked’ presidency
It worked so well in the campaign, why stop now: Transition officials call it Obama 2.0 — an ambitious effort to transform the president-elect’s vast Web operation and database of supporters into a modern new tool to accomplish his goals in the White House. If it works, the new president could have an unprecedented ability to appeal [...]
READ MOREPhillip Adams baulks at media democratisation
Phiilip Adams has an opinion piece this morning which is one of those classic big media lamentations about the passing of their control of the audience. This one has a twist because Adams, who made a fortune from advertising, is an acknowledged leading left-wing intellectual in Australia and a long-time proponent of more media diversity. [...]
READ MOREObama’s election will prompt a surge in corporate social media
There has already been a lot written and spoken about the Obama campaign’s use of social media and social networking. I wrote about it recently and ReadWriteWeb has a good piece today. It has been pointed out that social media alone didn’t win Obama the election and I summarised my own view in this article [...]
READ MOREHow Obama uses Twitter and other social media tools
Barack Obama has over 100,000 followers on twitter. According to Twitterholic, that’s a lot more than anyone else. On Facebook, Obama has 2.2 million “friends” compared to 745,000 for McCain. On MySpace, Obama has 588,000 friends compared to McCain’s 188,000. Twitter is just part of a highly successful internet strategy which also includes wikis, youtube [...]
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