An interesting Q&A with the ABC at Senate Estimates.

Of particular interest to Radio National afficianados:

Topic: Radio National axing
Senator Ludlam asked:

Can you describe how the decisions were made to axe the radio national programmes which were announced last week?

Answer:

The changes to the Radio National broadcast schedule in 2009 were made following consultation within the Radio National network and taking into account audience feedback and use of Radio National content on both radio and online.

Topic: Radio National axing
Senator Ludlam asked:

Clearly ABC Radio National wants to develop its online profile – but would you agree that you have cut many of the distinctive programs that draw the online audience [for podcasts and transcripts] in the first place?

Answer:

No. Download data indicates that the programs that have been cut in the change to the programming mix draw a relatively low online audience.

And:

Topic: Specialist Programming cuts
Senator Ludlam asked:

Can you outline where the directive to cut the specialist programs came from?

Answer:

The decision to make changes to the Radio National schedule in 2009 was made by Radio National management in consultation with network staff.

Topic: Specialist Programming cuts
Senator Ludlam asked:

Was the Managing Director consulted before this decision was taken?

Answer:

Yes.

Topic: Specialist Programming cuts
Senator Ludlam asked:

Was the ABC Board consulted before this decision was taken?

Answer:

No. Programming decisions are a management responsibility.

(Visited 1 times, 1 visits today)