May 22, 2012
Spotify is finally here. The leading global music streaming service launched in Australia today.
Local music fans now have three options to listen to 16 million songs in Spotify’s music library. It’s free with ads aired between tracks, $6.99 per month ads-free and $11.99 per month for the premium service which includes the ability to listen to music via mobile devices.
Existing offerings like JB Hi-Fi’s Music Now and Sony’s Music Unlimited haven’t cut through to the mass consumer market. MOG plans to launch its Australian service via a Telstra partnership in Australian soon.
There will be a full earworm review of Spotify soon plus an interview with the Australian division of Spotify about their plans here.
Meanwhile, here’s a short earworm Spotify playlist featuring songs called Australia.
Warning: contains traces of Jonas Brothers.