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Federal Election 2013

Aug 23, 2013

Galaxy marginals polling

Polls from 11 seats across three states paint a broad picture of Labor losing office on the back of swings averaging 4.6%. Also, a head-to-head analysis of various pollsters and poll methods throughout the campaign.


GhostWhoVotes reports Galaxy has electorate-level polls from 10 marginal seats in New South Wales and Victoria, collectively painting a grim picture for Labor. There is also a Newspoll survey of 502 respondents showing Peter Beattie trailing by 54-46 in Forde (a swing to the Liberal National Party of about 2%), from primary votes of 38% for Labor (37.4% at the 2010 election), 48% for the Coalition (44.1%) and 5% for the Greens (12.2%). The Galaxy poll has apparently targeted 550 to 600 respondents per electorate for a margin of error of 4%. (UPDATE: These turn out to be automated polls, and not live interviewer polls like Galaxy normally does.)

In the Sydney seats:

Lindsay. A 54-46 lead to the Liberals, a swing of about 5%.

Banks. A 52-48 lead to the Liberals, a swing of 3.5%.

Werriwa. A 52-48 lead to the Liberals, a swing of 9%.

Reid. A 53-47 lead to the Liberals, a swing of 6%.

Greenway. A 51-49 lead to the Liberals, a swing of 2%.

Parramatta. 50-50, a swing of about 5.5%.

Barton. Labor ahead 52-48, a swing of 5%.

In Victoria:

La Trobe. The Liberals lead 51-49, a swing of 3%, from primary votes of 36% for Labor and 45% for the Liberals.

Corangamite. The Liberals lead 56-44, a swing of slightly over 6%.

Chisholm. Labor leads 52-48, a Liberal swing of 4%.

Today also brought a Lonergan automated poll of Kevin Rudd’s seat of Griffith, which remarkably showed him trailing Liberal National Party candidate Bill Glasson 52-48 on two-party preferred, from primary votes of 38% for Rudd (down six on 2010), 47% for Glasson (up 11% on the LNP vote in 2013) and 11% for the Greens (down four). Either in anticipation of or in reaction to the inevitably skeptical response, the company’s principal Chris Lonergan penned a rather informative piece on methodology for The Guardian.

UPDATE: The bit below has been amended to account for the fact that the Galaxy polls were automated, which means there is actually very little basis for comparing automated and live interview electorate polls.

Which makes this a timely juncture to consider how polling of various kinds has performed during the campaign. The table below shows the number of polls conducted for each pollster and poll method together with the average Labor swing, at both electorate and national level. There follows, for your convenience, basic results for every electorate-level poll of the campaign barring a small number which did not involve Labor-versus-Coalition contest, together with the swings – not a single one of which is in Labor’s favour, emphasising the point that electorate-level has been much worse for Labor than national polling. However, since nearly all of this polling has mostly been of the automated phone variety, the question arises of whether this it to do with polling method, the particular challenges of electorate-level polling, or the peculiarities of the electorates being polled.

The only live interview electorate polls featured have been two from Newspoll, which makes their performance relative to automated phone polls hard to compare. However, there is a very large gap of 4.3% between national and electorate polls for automated pollsters. Non-phone methods, which have only been employed at national level, appear to have been more favourable for Labor, although there haven’t been very many of them (note that the two-party result being used from Morgan is the previous-election measure).

Galaxy							10	5.1
ReachTEL						8	7.25
JWS Research						8	6
Lonergan						3	11.3
AUTOMATED						29	6.6
Newspoll (live interviewer)				2	4.5
TOTAL							31	6.5
NATIONAL POLLS					        #	Swing
Newspoll						2	3
Nielsen							1	2
Galaxy							2	1.5
ReachTEL						2	2.5
Lonergan						1	2
AUTOMATED						3	2.3
Essential						2	0
AMR Research						1	0
ONLINE							3	0
Morgan Multi-Mode					2	1.75
TOTAL							13	1.7

Griffith	Lonergan	21/08/2013	958	48	10
Werriwa		Galaxy		20/08/2013	575	48	9
Reid		Galaxy		20/08/2013	575	47	6
Parramatta	Galaxy		20/08/2013	575	50	4
Lindsay		Galaxy		20/08/2013	575	46	5
La Trobe	Galaxy		20/08/2013	575	49	3
Greenway	Galaxy		20/08/2013	575	49	2
Forde		Newspoll	20/08/2013	502	46	2
Corangamite	Galaxy		20/08/2013	575	44	6
Chisholm	Galaxy		20/08/2013	575	48	8
Barton		Galaxy		20/08/2013	575	52	5
Banks		Galaxy		20/08/2013	575	48	3
McMahon		ReachTEL	15/08/2013	631	47	11
Macquarie	JWS Research	15/08/2013	710	45	4
Lindsay		JWS Research	15/08/2013	578	39	12
Kingsford Smith	ReachTEL	15/08/2013	610	48	7
Greenway	JWS Research	15/08/2013	570	51	0
Forde		Lonergan	15/08/2013	568	40	9
Forde		JWS Research	15/08/2013	1160	40	9
Deakin		ReachTEL	15/08/2013	619	47	4
Corangamite	ReachTEL	15/08/2013	633	44	7
Corangamite	JWS Research	15/08/2013	587	47	4
Brisbane	JWS Research	15/08/2013	607	46	3
Blaxland	ReachTEL	15/08/2013	636	52	10
Bennelong	ReachTEL	15/08/2013	631	35	12
Banks		JWS Research	15/08/2013	542	47	4
Aston		JWS Research	15/08/2013	577	37	12
Lindsay		Lonergan	14/08/2013	1038	36	15
Dobell/RobertsonNewspoll	11/08/2013	505	46	7
Forde		ReachTEL	08/08/2013	725	46	3
Griffith	ReachTEL	05/08/2013	702	46	4


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952 thoughts on “Galaxy marginals polling

  1. Paddy O

    How’s the above correlate with bludgertrack?

  2. zoidlord

    GhostWhoVotes ‏@GhostWhoVotes 1m

    #Newspoll Seat of Forde 2 Party Preferred: LIB 54 ALP 46 #ausvotes

  3. Paddy O

    Beattie better get doorknocking!

  4. John Of Melbourne

    Come on Abbott!

  5. William Bowe

    Paddy, it suggests BludgerTrack is a shade too rosy for Labor in NSW, substantially so in Queensland, and about right in Victoria.

  6. zoidlord

    GhostWhoVotes ‏@GhostWhoVotes 4s

    #Galaxy Poll Seat of Barton 2 Party Preferred: ALP 52 LIB 48 #ausvotes

  7. New2This

    Did someone say the NBN was the ace on the hole… More like fire in the hole…

  8. Carey Moore

    GhostWhoVotes ‏@GhostWhoVotes 17s
    #Galaxy Poll Seat of Parramatta 2 Party Preferred: ALP 50 LIB 50 #ausvotes

  9. zoidlord

    GhostWhoVotes ‏@GhostWhoVotes 59s

    #Galaxy Poll Seat of Parramatta 2 Party Preferred: ALP 50 LIB 50 #ausvotes

  10. zoidlord

    GhostWhoVotes ‏@GhostWhoVotes 27s

    #Newspoll Seat of Forde Primary Votes: ALP 38 LIB 48 GRN 5 #ausvotes

  11. zoidlord

    GhostWhoVotes ‏@GhostWhoVotes 33s

    The #Newspoll Seat of Forde tables: http://bit.ly/16hCmOM #ausvotes

  12. Evan Parsons

    Well, from a Labor point of view – Barton can be retained, Parramatta is winnable, and I would not give up on La Trobe either.
    Losing Werriwa would be a body blow BUT Laurie Ferguson is not a Rudd supporter so I wonder how hard he is campaigning this time?
    Too much of the Daily Telegraph and 2GB blaring anti-Rudd propoganda across the West of Sydney.

  13. Kevin Bonham

    ReachTEL scrubbing up much better in comparisons with these Galaxy/Newspoll findings than two certain other robopollsters.

  14. Carey Moore

    [Losing Werriwa would be a body blow BUT Laurie Ferguson is not a Rudd supporter so I wonder how hard he is campaigning this time?]

    Yeah, MPs like to lose their own seats to spite leaders…

  15. zoidlord

    GhostWhoVotes ‏@GhostWhoVotes 51s

    #Galaxy Poll Seat of Reid 2 Party Preferred: ALP 47 LIB 53 #ausvotes

    GhostWhoVotes ‏@GhostWhoVotes 22s

    #Galaxy Poll Seat of Greenway 2 Party Preferred: ALP 49 LIB 51 #ausvotes

  16. Evan Parsons

    Labor holding up better in Victoria than elsewhere obviously.
    As for Forde, if they prefer a do nothing MP like Bert whatshisname, they are welcome to the atypical boring LNP hack.

  17. John Of Melbourne

    William, how many people were polled in each seat and what is the margin of error?

  18. William Bowe

    John, given the number of seats involved, it can’t have been that many. My guess is 400 each and a margin of error of around 4.5%.

  19. Evan Parsons

    The Libs would be doing far better in Greenway if James Diaz was not their candidate.

  20. Schnappi

    Jamez Giaz ,new LNP Guru

    GhostWhoVotes ‏@GhostWhoVotes 6m
    #Galaxy Poll Seat of Greenway 2 Party Preferred: ALP 49 LIB 51 #ausvotes

  21. zoidlord

    Seems there is not much great big gap between most of the seats.

  22. GhostWhoVotes

    William Bowe at 18,

    It looks like 550-600 voters per seat.

  23. John Of Melbourne

    Thanks William 🙂

  24. Socrates

    I think there is a danger for political tragics and bloggers to overestimate the importance of the NBN in the electorate. They use media and the internet more than average, so overestimate its importance to others. Plus the NBN rollout has been slow, so the benefit is not appreciated, because it has not been eperienced.

    This is not to say the NBN is bad. Economically it will be a good investment. But politically, the implementation has been Conroyed.

  25. John Of Melbourne

    Thanks too GWV.
    William or GWV what is MOE for 550 – 600 voters?

  26. zoidlord



  27. William Bowe

    Thanks, Ghost. The MoE for 550-600 respondents is pretty much bang on 4%.

  28. zoidlord

    GhostWhoVotes ‏@GhostWhoVotes 1m

    @genericleftist The 2PP is 49-51. Primaries are ALP 36 LIB 45, 556 voters polled in La Trobe. #Galaxy #ausvotes

  29. Paddy O

    @5 Thanks William. See NRL states lose more braincells!

  30. John Of Melbourne

    Thanks William 🙂

    Please don’t screw it up Tony, slow, very slow and steady wins the race.

  31. lefty e

    I dont buy the Forde figures.

    LNP and ALP both get a swing? GRNs vote down from 12.2 to 5? Post PNG solution?

    Complete rubbish.

  32. mari

    Gee all out tonight even the lovely? John of Melbourne make a guest appearance again plus of course direct from Menzies House Newie, what a misnomer of a name 😀

  33. Paddy O

    So Newspoll’s analysis that NSW is Labor’s problem and Qld is not the saviour is corroborated. So the state Labor stench has gone into the carpet!

  34. sustainable future

    “freelancing” or simply “finally being honest (three weeks earlier than planned)?


  35. zoidlord

    @Paddy O/33

    Not sure what you mean, Newspoll does say gains in QLD, NSW, WA, SA over two weeks.


  36. Paddy O

    Zoid- may be gains relative to previously worse positions but from a election winning point of view it seems that Labor needs to improve significantly in either QLD or NSW or both. Thus explaining the campaigning domination in that part of the country.

  37. zoidlord

    @Paddy O/37

    Not saying they are worse positions (depending if you think a another minority gov would be bad).

    Of course it’s why It’s over in eastern states.

    But I’m not sure if that should be the case considering the SSM issue.

    Probably work more in Victoria and perhaps South Australia.

  38. Paddy O

    I think Labor has to use the $30 Billion of hidden cuts means xx to your hip pocket and real services- make a list

  39. zoidlord

    @Paddy O/39

    I hope they use it.

  40. CTar1


    [Posted Thursday, August 22, 2013 at 9:14 pm | Permalink

    I think I’ll stick with Saul Eastlake’s estimate of a 30 billion black hole in coalition costings]

    Me too.

  41. Simon Baker

    These polls aren’t as bad for the ALP as the last set, based on a national average of 53-47 to the Coalition. Indeed 7/10 seats have a margin of less than 5%. If the ALP get it to 49/51 or 50/50 nationally those seats could easily swing back and even Forde is tighter than the last few polls. We also need to see more figures from Queensland, WA and NT where state poll samples are better for the ALP than NSW and Victoria where most of these figures are from

  42. CTar1

    Simon – Yes. These polls are focused on possible problem seats for Labor.

    Bugger all chance of a similar set of polls being commissioned for troublesome Coalition Seats.

  43. CTar1

    triton – Just when I was thinking where are the Cricket watchers?

  44. Simon Baker

    CTAR1 – Indeed

  45. CTar1

    Simon – It’s been inculcated in Australian journos for decades that the way to the front page is to write a ‘Labor in Trouble’ story.

    ‘Management’ are commissioning the polls and deciding the questions to feed the fire.

    So a ’boutique’ targeted poll like this one is all part of the action – ‘Please the Boss’.

  46. Simon Baker

    CTar1 – Indeed, but it could have the advantage for the ALP they could catch the Coalition on the hop if there really is a swing to the ALP in Queensland as most polls suggest

  47. CTar1

    Simon – It’s not over yet.

    It will be close run if things keep going as they are.

    The choice is not ‘great’.

  48. CTar1

    [For sale: Three Nasa shuttle launch platforms – collection only

    The space equipment clearout will also see spare tyres and other items up for grabs]



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